— a current freshman and budding entrepreneur at Claremont McKenna College
I've spent the last few years understanding what makes people think and achieve what they do. I've explored behavioral psychology in the laboratory, created a podcast discussing psychology and behavior with a variety of professionals, and developed my own mindfulness journal to help adolescents deal with stress and anxiety.
I'm now interested in exploring the applications of behavior in enterprise and business. Brilliant strategies come from brilliant teams and optimization.
I'm looking for initiatives and opportunities that allow me to build upon and apply my current knowledge to explore the intersectionality of the mind and corporation.
Mindfulness Journal
Project"The Deep Dive" Podcast
ProjectResearch Experiences
Digital Marketing Internship @ Benefit Cosmetics
InternshipMedia Internship @ Major Tom Marketing Agency
InternshipFinance & Accounting @ Positrace
Internship — OngoingReady? Let's get started.
My mindfulness journal is a self-designed, self-published journal I created to improve access to wellbeing tools for adolescents. As of today, it's been used by 45 registered clinicians in therapy, Canadian alternative education and Indigenous programs, and homeless youth at Covenant House, a nonprofit where I volunteer. I also host mindfulness workshops at the local library, helping peers understand themselves through self-reflection.
The journal is available in 9 provinces and 37 schools across Canada. I also received multiple grants totalling $3,052 from the Public Health Agency of Canada to expand my journal's reach.
Download the full version of my journal here.
Preview
My podcast, "The Deep Dive," is where I connect psychology to the everyday. Through my episodes, I interview PhD candidates, psychology professors, and Paralympic medalist Nathan Clement to explore and understand behavior in different people across different contexts.
Performed a meta-analysis of social media's influence on adolescent mental health under Dr. Bridget Callaghan (UCLA). Wrote a 30-page paper uncovering how patterns of behavior driven by technological design, including constant notifications, dopamine-driven rewards, and FOMO created systems of loneliness, anxiety, and chronic sleep deprivation. Published in Horizon Academic's 7% acceptance rate student journal and accessed by 620 researchers.
Wrote a 36-page synthesis paper on digital intervention methods for adolescent homelessness under Dr. Jeff Karabanow (Dalhousie). Delved into how technology could support the maintenance of positive and healthy social contacts associated with fewer depressive symptoms and a reduction in substance use. Published by the Journal of High School Science and reached 1225 individuals in 11 countries.
Shadowed Prof. Alan Kingstone and BAR lab members during 7+ social and cognitive psychology experiments, gaining hands-on experience with data collection, encoding, programming language R, and specialized equipment like the Eyelink 1000. Designed and conducted a pilot experiment investigating the effects of emotion on eye contact and helping behavior with Pupil Labs' eye tracker. Conducted scoping literature reviews on the Medusa Effect.
Helped research how oral contraceptive pills affect teenagers' social and emotional development with MA student Marisa Nelson & Prof. Frances Chen. Assisted in participant recruitment through poster design and distribution outreach, conducting a bi-weekly literature search on teen health and wellbeing, as well as creating an experiment infographic for participants.
At Benefit Cosmetics, I created action plans and CRM newsletters for product launches using Adobe and Microsoft PowerPoint. Furthermore, I executed local trade activations and analyzed omnichannel ideas and trends on TikTok and Meta platforms for PR collaborations.
Sample Designs
In addition to the aforementioned design examples, I proposed a UX-focused virtual experience for the launch of Benefit Cosmetics' Badgal Bounce Mascara, incorporating immersive VR elements to enhance customer engagement and leading to successful implementation on the brand's website.
At Major Tom, I helped media reporting and optimization & conducted an Advertiser Outcome Score report for a 4M+ per year client. I ensured correct advertisement pacing and analyzed Google Ad Campaigns for Caivan Real Estate and the Little Potato Company. Additionally, I created a slide deck to introduce a new partnership with Offset, a carbon reduction company that identifies and provides tailored carbon-offsetting solutions. I also published a blog post on adolescent perspectives of AI in marketing.
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